The exhausting, exhilarating, frenetic, inspiring month of Spring / Summer 2018 fashion weeks is done. Reviews are in and orders placed. Editors are holding the pieces they hope to include in upcoming editorials, and designers have already begun their Fall / Winter collections. The designers and celebrities are not the only stars of the past month. A crop of standout models, many in their first show season, has captured the eyes of fashion and beauty brands, editors and photographers. Creating buzz on a noisy stage is difficult at best, so kudos these women who managed to enchant, intrigue, and make a memorable impression – no easy feat when nearly all the models in a particular show wear the same hair and makeup.
Sometimes it is a fresh haircut, a quirky look, a powerful walk, or an incredible body that sets a model apart. It is a particularly good period in the industry for models who are different, as the pendulum slowly swings away from the “clone” models of the last decade. With the emergence of social media influencers, celebrity offspring, and street style models appearing on runways and in campaigns, the cult of personality is gradually making its way back into the fashion and beauty industries.
We hope this means less of a “disposable” model career timeline where young teens have one amazing season and then disappear. Let them grow up and evolve and be real contributors in a more meaningful way to brands. We are rooting for these models and we can’t wait to see them in prestigious editorials, fronting the best magazines, and on many future runways.
XOXO Shelley
#breakout models for Spring Summer 2018 #fashion week #fashion month #top new faces #Kaia Gerber #Faretta #Sijia Kang #Emm Arruda #Birgit Kos #Samile Bermannelli #Chloe gal Laigah Omar #Fran Summers #Adwoa Aboah #Cara Taylor #business of modeling #facethis.blogspot.com #Shelley Goodstein